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Shopping: Be Wary By: Ken McIsaac: You may not get what you expect!Retailing has become very competitive in recent years and too many corporations, inclu... to blame anyone when all truth is gone from the marketplace. About the Author © Ken McIsaac is author of www.32keys.co... IS YOUR SHOPPING CART COSTING YOU MONEY? By: Shannan Hearne-Fortner: They was a time when doing business on the internet simply meant hangingout your electronic shingle and raking in the ... is the shopping cartprogram. Basically, this let's visitors to your site prepare an onlineorder just like they would fi... Mystery Shopping For Fun And Profit By: Stephen Pope: How would you like to get paid to go shopping? That's right! Get paid to shop for clothes, eat in restaurants, watch m... shopper, a mystery shopper looks like any other customer but is working undercover to perform market research or other ... Merchant Accounts And Shopping Systems By: Tom Antion: Congratulations! You created an impulse in a customer to buy your product, but there's one small catch--without some w... to be hard to get such a merchant account but no longer. It seems like every company out there is ready to give (well, ... How To Shop For A Search Engine Friendly Shopping Cart Solution? By: Kamran Rizvi: So you've finally realized that the best shopping cart solution, currently being utilized by your website doesn't answ... opinion before investing in a new solution. ABOUT THE AUTHOR You have permission to publish this a... 21 Questions to Ask Before You Buy Any Shopping Cart System Tom Antion21 Questions to Ask Before You Buy Any Shopping Cart System by Tom Antion Once you've decided which product your going to sell online, the next most important decision you'll make is which shopping cart system to buy. It is perhaps the most important single decision you'll make in your online marketing career. This is because: * You're sort of stuck with the decision for a long time. * If you buy into a system that isn't adequate, it can cost you money. BIG money. * There are hundreds, maybe thousands, of off-the-shelf alternative products out there vying for your money, time or both. * Even if you decide you've made a mistake, switching shopping cart systems is really difficult. I know. I learned the hard way. When I started in this business I couldn't find a decent shopping cart program so I rolled my own. What a headache. In the process of living with that monstrosity - - and shopping for a suitable replacement -- over the last couple of years, I've come up with something I think you'll find useful. Here are 21 questions you absolutely, unfailingly MUST ask anyone trying to sell you a shopping cart, custom or otherwise. If you don't hear good positive answers to the vast majority of these questions, put your wallet back into your pocket and move to the next choice. Don't get stuck with a crappy shopping cart. (If you want to know even more about this subject, you can download a free eBook "How to Pick a Shopping Cart System That Makes You Money," from my site at http://www.public-speaking.org/ebook.htm You can even redistribute that book to others if you want to share these insights!) 1. Will it calculate shipping & tax? 2. Does it handle specialized shipping like FedEx and UPS? 3. Will it deliver hard goods and soft goods (digital products like ebooks & in the same transaction? 4. Does it offer customizable "Return to Shopping" pages without needing custom programming? 5. Does it allow you to make special offers? 6. Does it deliver receipt and confirmation emails? 7. Does it allow multiple order and dropship emails? 8. Does it have a Web-Based administration page? 9. Does it use encryption technology? 10. Does it deliver easy output to your accounting software? 11. Does it have its own associate program or is it easily compatible with other major brands of associate software? 12. Does it have integrated upsell modules? 13. Does it have an integrated sales and prospect database? 14. Does it have broadcast email capability? 15. Does it have mail merge capability? 16. Can it handle coupons and other discounts? 17. Can it work for multiple websites with no extra fees? 18. Does it have unlimited and fully integrated autoresponders? 19. Does it have ad tracking tied into actual sales? 20. Does it have a pop-up box builder? 21. Does it have a printable off-line order form? ============================================ Tom Antion is an Internet Marketing expert who really makes money on the Internet . . . he's not giving a book report. Tom is the founder of the infamous "ButtCamp" seminars where you learn to make money sitting at home on your rear end. Contact him at mailto:tom@antion.com or visit http://www.antion.com or http://www.GreatInternetMarketing.com About the Author Tom Antion is an Internet Marketing expert who really makes money on the Internet . . . he's not giving a book report. Tom is the founder of the infamous "ButtCamp" seminars where you learn to make money sitting at home on your rear end. Contact him at mailto:tom@antion.com or visit http://www.antion.com or http://www.GreatInternetMarketing.com Check below for additional Marketing Initiative Links and Information 123WebMarketing.com Ebusiness Center Two Amazing Web Marketing Courses for only $9.97! 200 Marketing Ideas For Your Website A study of 2,000 sites reveals 200 best website marketing strategies. Ebook contains 262 website examples 378 Internet Marketing Predictions! Discover & Profit from the future of Internet Marketing: Trends,Forecasts 6 Figure Marketing Internet Marketing Strategies That Generate Prospects and Profits. Best Guerilla Marketing The Absoulte Best Guerilla Marketing Strategies Ever Created. Publications Office - Integrated Marketing Initiative INTEGRATED MARKETING INITIATIVE. Spring '05 Board of Trustees Meeting ... the development of an integrated marketing initiative to support the University's strategic ... the development of an integrated marketing initiative. Five proposals were returned and ... Timeline for UMKC Marketing Initiative ... is a timeline of the development of UMKC's marketing initiative and branding efforts ... 2003 - UMKC Trustees develop Marketing Initiative. April 2004 - Quantitative Research Conducted ... State Library: Statewide Library Marketing Initiative ... CULTURAL DIVERSITY. STATEWIDE LIBRARY MARKETING INITIATIVE. K-20 NETWORK. CONNECTING LEARNERS TO ... STATEWIDE LIBRARY MARKETING INITIATIVE. Washington State's Campaign for Libraries ... Marketing Initiative 5.1 - Direct Marketing : Progress Report New Membership and Marketing Initiatives : Feb.; 1998. 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Microsoft unveils marketing initiative Microsoft announced a $500 million marketing initiative Thursday aimed at competing with IBM for corporate spending on information technology.</p- <p-In doing so; Microsoft continues on its traditional course of persuading businesses to spend ... ATEC Supports 'One Australia' Marketing Initiative- A T E C - ATEC is the national peak body of the $17 billion tourism export industry. ... ATEC Supports 'One Australia' Marketing Initiative. The Australian Tourism Export Council (ATEC) has welcomed the in ... E-Business Is a Marketing Initiative Alexis Gutzman takes a look at three e-business initiatives that are designed to save the customer's time and build brand loyalty. ... CRM is admittedly a marketing initiative: maximize the value of each customer by offering relevant products to them. Why not make e-business a marketing initiative; too? In the last ... 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